The Job.
Marita & Craig Ogilvie recently built a very large, world-class indoor training venue for dog sports and other activities at their base in Lincolnshire, UK. With the centre finished, it was time to promote the space.
Marita is an international dog agility handler, having been on Team England and Team GB previously, with Craig travelling the globe to conduct training and play workshops too. Both are well known in their respective niches, but outside of agility and training, the new venue would be relatively unknown.
With that in mind, Marita asked us to come down for a day to shoot and film different activities happening inside the venue with the end goal of creating a variety of promotional clips and adverts, as well as a series of photographs, highlighting the versatility of the space.
For video, we focussed on a core 30-second promo video to highlight the versatility and scale of the indoor venue, ensuring we displayed all the main dog sports plus a few use-cases for fitness and health. Paired with a high-tempo track and delivered in full 4k resolution, the final video can be seen below:
After the core 30-second promo, we then set about creating individual dog sports ads, each around 15 seconds in length, to highlight the space’s versatility for that particular sport. These can be seen here:
The Images.
Throughout the day we also captured photography for promotional use. This task involved shooting fast action in low light, creating images where copy and ad space was ample, and showing the space off to its best. Here are just a few of the 360+ images from the day:
The Result.
The photography and videography has since been used on a variety of assets and digital spaces including the Ogilvie Dogs website, social media profiles and YouTube channel.
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